{"live":true,"since":"Live · 3-way even split · since 29 Jul · updated 06:13 UTC","variants":[{"k":"A","name":"Promise","desc":"dark hero · promise opening · /","visitors":7,"clicks":1,"pastHero":3,"buyers":1,"revenue":27,"scroll":[29,14,14,0]},{"k":"B","name":"Recognition","desc":"light opening · recognition · /index-b","visitors":4,"clicks":0,"pastHero":0,"buyers":0,"revenue":0,"scroll":[25,0,0,0]},{"k":"C","name":"Original","desc":"black hero · old WordPress page · /index-c","visitors":2,"clicks":0,"pastHero":2,"buyers":0,"revenue":0,"scroll":[100,100,100,100]}],"funnel":{"freebie":{"day":14,"week":360,"month":14},"bumps":{"day":2,"week":24,"month":2},"bumpSterk":{"day":1,"week":12,"month":1},"bumpOpvoeden":{"day":1,"week":12,"month":1},"freebieBumpBuyers":{"day":1,"week":15,"month":1},"conv2wk":{"pct":3.36,"leads":119,"bought":4,"weeks":1},"wheresell":{"firstHour":8,"firstDay":4,"funnel":15,"leads":1246},"bumpIncome":{"day":18,"week":216,"month":18},"income":{"day":18,"week":531,"month":18},"reset":{"sales":{"day":0,"week":11,"month":0},"bumps":{"day":0,"week":2,"month":0},"bumpBuyers":{"day":0,"week":2,"month":0},"bumpIncome":{"day":0,"week":18,"month":0},"income":{"day":0,"week":315,"month":0}},"currency":"EUR","adSpend":{"day":5.06,"week":172.99,"month":5.06}},"cohorts":{"startDate":"2026-07-05","weeks":[{"ws":1785016800000,"startLabel":"26 Jul","endLabel":"1 Aug","leads":352,"bought":4,"boughtH":[4,4,4],"revenue":324,"revH":[324,324,324],"matured":[false,false,false],"isCurrent":true,"adSpend":172.99},{"ws":1784412000000,"startLabel":"19 Jul","endLabel":"25 Jul","leads":409,"bought":9,"boughtH":[9,9,9],"revenue":450,"revH":[450,450,450],"matured":[false,false,false],"isCurrent":false,"adSpend":188.98},{"ws":1783807200000,"startLabel":"12 Jul","endLabel":"18 Jul","leads":366,"bought":10,"boughtH":[10,10,10],"revenue":450,"revH":[450,450,450],"matured":[false,false,false],"isCurrent":false,"adSpend":125.88},{"ws":1783202400000,"startLabel":"5 Jul","endLabel":"11 Jul","leads":119,"bought":4,"boughtH":[4,4,4],"revenue":162,"revH":[162,162,162],"matured":[true,false,false],"isCurrent":false,"adSpend":63.53}]},"calendar":{"events":[{"ms":1785485700000,"title":"⭐ Pilates"},{"ms":1785582000000,"title":"⭐ Amazon delivery — open gate"},{"ms":1785755700000,"title":"⭐ Pilates"},{"ms":1785780000000,"title":"⭐ Michael Zoom"},{"ms":1785917700000,"title":"⭐ Pilates"},{"ms":1786090500000,"title":"⭐ Pilates"},{"ms":1786345200000,"title":"Cleaners come"},{"ms":1786388400000,"title":"Voices Zoom"},{"ms":1786522500000,"title":"⭐ Pilates"},{"ms":1786695300000,"title":"⭐ Pilates"},{"ms":1786748400000,"title":"⭐ Sunset Dinner Pilates Party"}]},"updatedUTC":"06:13"}